What if scaling wasn’t about working harder—but seeing your business through an entirely new lens?
Are you stuck growing 10–20% a year while dreaming of bigger impact—and wondering why scale feels out of reach?
Here’s the hard truth: linear growth isn’t just slow—it’s a sign your business is heading toward stagnation. Research shows that businesses that don’t scale quickly usually fail altogether. Why? Because most leaders are focused on the wrong things, operating from the wrong assumptions, and setting the wrong goals.
In The Science of Scaling, organizational psychologist and bestselling author Dr. Benjamin Hardy, and Blake Erickson, co-founders of Scaling.com, reveal a revolutionary framework that helps companies scale bigger and faster than they ever thought possible. In fact, companies that apply this framework routinely grow 10–100x within just three years.
You’ll learn:
The single starting point every scaling company must define—but most completely miss
How to use time as a tool to eliminate dead ends and force focus
How to identify your blind spots—and stop justifying the decisions that keep you small
How to simplify your business model and system so it actually scales
How to attract and empower world-class talent who deliver exponential results
Before you finish this book, you’ll experience a paradigm shift so profound that it will change how you see everything. You’ll realize you’ve been playing small, operating linearly out of fear. And you’ll finally understand how to scale the right way: with bold, impossible goals, extreme honesty, and the true “focus”— defined as filtering for only the people and paths that align directly with your highest vision.
If you’re satisfied with small wins and incremental gains, this book isn’t for you.
But if you’re ready to stop optimizing what shouldn’t exist—and finally build a business that scales—this is your playbook.
About the Author
Dr. Benjamin Hardy is an organizational psychologist and the co-founder of Scaling.com, a rigorous and performance-based scaling program. Dr. Hardy’s books have sold millions of copies, and he regularly leads groups and organizations on The Science of Scaling and the realization of impossible goals. He lives with his wife, Lauren, and their seven children in Orlando, Florida.
Blake Erickson is the co-founder of Scaling.com, a company dedicated to helping entrepreneurs scale bigger and faster than they think possible. As an author and highly sought after keynote speaker, he specializes in helping companies and individuals achieve rapid growth and impossible goals. He resides in Utah with his amazing wife Bre, and their 2 sons.
Any speaking inquiries email: Speaking@blakeerickson.co
Praise For…
The Science of Scaling is transformative. Its scaling framework and philosophy is a road map for both startups and mature companies to create incredible growth and performance. I truly believe if a founder or leader embraces the paradigm shift this book offers, they can rapidly scale their company—no matter the size. - Robert C. Gay, former senior managing director and chair of the management committee of Bain Capital
It’s rare that a book marks a paradigm shift and remodeling of an entire field of thought. This book redefines business strategy and scaling. I actually wish I’d written this book. It perfectly encapsulates the simple strategies I’ve used to help our business leaders achieve seemingly impossible goals again and again. - Tony Robbins, #1 New York Times best-selling author, global entrepreneur, investor, philanthropist, and the world’s #1 life and business strategist
The Science of Scaling is a paradigm-shifting, breakthrough book because it represents a break with traditional thinking about growth, leadership, and culture. Hardy and Erickson reframe scaling not just as a strategic challenge but as a leadership imperative: your “floor” becomes your culture and your clarity becomes your competitive edge. A bold, compelling, and timely guide for leaders ready to raise both their ceiling and their floor. - Stephen M. R. Covey, New York Times and #1 Wall Street Journal best-selling author of "The Speed of Trust" and "Trust & Inspire"
